Sport Business

The  Sport Business programme from Loughborough
University seeks to deliver research with a real-world impact in an era of significant social, economic and technological change.

Key Features

The Institute comprises of an interdisciplinary research-led team, incorporating internationally recognised researchers from around the world interested in the business of sport.

Recent research has examined the rapid growth in the business of sport, as well as leadership, change, and culture, consumer engagement, digital technologies in sport, and social responsibility and innovation.

If you have a passion for the business of sport, Sport Business Sport Business programme from  Loughborough University Loughborough University   could be for you. The Institute especially welcomes interest sport consumer engagement, sport enterprises and social innovation in sport.

Our research:

• Research by the Institute for Sport Business focuses on money, morality and meaning, and the implications of these factors on sport business.

• As such, the Institute maintains an interest in the following research topics:

• Sport Consumer Engagement:

• Sport Enterprise Performance

• Sport Social Innovation