Digital Media

Research in Digital Media at the University of Hull is wide-ranging and interdisciplinary, covering topics as diverse as immersive design, narrative and animation, human-computer interaction, games design, commercial design and visual communication.

With this Digital Media programme at University of Hull , we employ real-world approaches, we develop projects that contribute to the creative economy nationally and internationally and offer practical components that drive research and innovations in cultural and creative industries.

We support students’ development into articulate and critical thinkers who are acutely aware of how their work engages with current scholarship, new and emerging technology, social issues and debates within the contemporary media culture landscape.

We encourage MA projects investigating the following research areas:

• Digital Creativity and Creative Practice – Design and Immersive design, gaming and gamification, Serious Games, narrative, and animation
• Applied Research on Digital Media – Applications in Immersive Technology (Virtual Reality, Augmented Reality and extended Reality applications), Digital Design for Health and Education
• Applications and design in Human Computer Interactions (visual and sound interactions); UX & UI designs including the traditional digital UX & UI design and Immersive UX & UI design; and other sensor-based applications for the digital future, such as motion capture, interactive projecting, shared immersion design for groups etc
• Visual Communication and other forms of Digital Media Technology

Features

• As a design and arts discipline, we do not expect high levels of technical proficiency in our researchers however a willingness to engage with advanced digital technologies is paramount. Some applicants are digital specialists and others are specialists in other areas that overlap with digital design from diverse domains including journalism, psychology, film-making and graphics.
• During the three-year PhD programme (five years part-time) you will research and write a dissertation of 70,000 to 100,000 words on a topic chosen in conjunction with your supervisor

Research

• Immersive design and virtual reality

• The use of Social Media to support governmental and/or personal brands

• Game design or use of video game engines
• E-learning and virtual learning technologies
• The impact of visual communication across multiple media forms