Strategic Media (Online)

Within the Strategic Media (Online) PhD program from Liberty University Online you can grow your organization and your career by understanding the theory behind effective communication and the application of practical techniques to 21st-century problems.

Throughout Strategic Media (Online) Strategic Media (Online) PhD program from Liberty University Liberty University Online you can develop a strong background in communication theory, strategic media communication, and applications for nonprofit, for-profit, and higher education sectors. So whether you work in an academic, corporate, or faith-based setting, this degree can equip you with the social media and strategic communications tools you need to bring fresh insight to your company. And with a degree taught from biblical principles, you can become a trusted, ethical voice in media and communication.

A Ph.D. in media studies degree can help provide the foundation in data-gathering and insight tools you need to effectively impact your field. With courses in interactive media design and strategic communications media analytics, you can become an expert in the field of strategic communications.

Within our Ph.D. in Strategic Media, you will take courses in 4 major areas: advanced core, research, application, and dissertation courses. The advanced core courses are designed to help you master communication theory so you can apply that knowledge to your other courses and career. On the other hand, our professional application courses can help you gain tactical principles and practices in integrated communications.

Finally, the research and dissertation component of your degree brings the theories and applications together. This can help you fine-tune your communication capabilities and set you up for publication and future career success.

Career opportunities:

• Advertising/public relations executive

• Chief customer experience officer

• Communications executive

• Director of online sales and services

• Research manager

• Social media executive

• University administrator

• University professor

• Vice president of customer satisfaction

Courses include:

• Digital & Strategic Communication Orientation  

• Advanced Communication Theory 

• Interactive Media Design 

• Social, Mobile & Online Media Analytics  

• Visualization & Social Media

• Communication & Strategic Change

• Video Storytelling