Marketing (Extension)

The Marketing (Extension) program at the University of Technology Sydney (UTS)is designed for professionals seeking to enhance their marketing expertise and strategic thinking. Choose this course to elevate your marketing skills in a rapidly evolving industry, focusing on creativity, technology, and sustainable practices.

The Marketing(Extension) program at the University of Technology Sydney (UTS) equips them with the tools to analyse markets, develop innovative strategies, and lead with confidence.

Key Facts

This course is designed for professionals seeking to enhance their marketing expertise and strategic thinking. Choose this course to elevate your marketing skills in a rapidly evolving industry, focusing on creativity, technology, and sustainable practices. Our distinctive approach integrates cutting-edge research with real-world application, ensuring you stay ahead in the marketing field.

You will gain insights into digital marketing, data analytics, customer experience, and ethical marketing, among other key areas. The course equips you with the tools to analyse markets, develop innovative strategies, and lead with confidence.

Expect a blend of theoretical learning and practical exercises, delivered through a mix of lectures, workshops, and collaborative projects. This hands-on approach will refine your skills for immediate professional application, preparing you for success in diverse marketing roles globally. The Extension option offers deeper specialisation, further tailoring your expertise to industry demands.

Find out more about Why Marketing.

Students gain insights into digital marketing, data analytics, customer experience, and ethical marketing, among other key areas. The course equips them with the tools to analyse markets, develop innovative strategies, and lead with confidence.

Expect a blend of theoretical learning and practical exercises, delivered through a mix of lectures, workshops, and collaborative projects. This hands-on approach refines their skills for immediate professional application, preparing them for success in diverse marketing roles globally. The Extension option offers deeper specialisation, further tailoring their expertise to industry demands.

Courses include:

• Marketing Management

• Customer Experience and Behaviour

• Data-Driven Insights

• Marketing Communications

• Marketing for Social Good

• Brand Management