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Wine Tourism Innovation (WINTOUR)

  • //applyindex.com/wp-content/uploads/2021/09/france.png France
  • University/Institute Name University of Bordeaux
  • Attendance Type On Campus (Full Time)
  • Position Duration2 years
  • Unspecified Unspecified
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Position Details (Master's)

The Wine Tourism Innovation (WINTOUR) programfrom University of Bordeauxis the firstmaster's degree with European academic certification in the field of wine tourism.

The Wine Tourism Innovation (WINTOUR) programfrom University of Bordeaux is a unique educational program resulting from an established track of collaborations among three leading European universities for Higher Education training in Tourism, Oenology and related fields: Universitat Rovira i Virgili - coordinator (URV - Tarragona, Spain), Université de Bordeaux (UBx, France), and Universidade do Porto (UP, Portugal). These universities are located in highly attractive touristic areas recognised as UNESCO World Heritage Sites with a long tradition producing wines and specialty wines. Related industries and institutions give support to thistraining program.

Career Prospects

The WINTOUR program is aimed at preparingbroadly trained and highly adaptable and qualified professionalsin the tourism and wine industries in order to promote innovative wine tourism developments which will generate added value through the increased income and recognition of this sector.

Courses include:

  • Adaptation to Tourism
  • Adaptation to Economics and Marketing
  • Wine tourism marketing
  • Digitalisation in vine tourism
  • Adaptation to Oenology

Research Areas & Fields of Study involved in the position

Position Start Date

Sep 2026