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Strategic and Digital Marketing

  • //applyindex.com/wp-content/uploads/2023/11/United-Kingdome.png UK
  • University/Institute Name Cardiff University
  • Attendance Type On Campus (Full Time)
  • Position Duration1 year
  • Application deadlineAug 2026
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Position Details (Master's)

Developing and empowering the next generation of marketing leaders in the digital world.Strategic and Digital Marketing is offered at Cardiff University.

In today's rapidly evolving business environment, marked by the proliferation of digital technologies and social media platforms, companies must swiftly adapt their marketing strategies to maintain competitiveness. And they need creative and critical thinkers with the skills, knowledge and marketing insights to support them. Apply to the Strategic and Digital Marketing degree program offered by Cardiff University .

Key facts

Our full-time MSc in Strategic and Digital Marketing will teach you the essential marketing principles tailored for the digital age. Through a comprehensive curriculum, we aim to enhance your skill set, enabling you to excel as a marketing professional while driving real-world impact and value through your marketing activities.

Drawing upon the expertise of our esteemed marketing faculty and industry practitioners, you’ll have the opportunity to apply your knowledge in practical settings, including Live Marketing Projects. Here, you’ll collaborate with businesses to tackle challenges and devise innovative marketing solutions.

Our program integrates foundational marketing principles with the latest technology and innovation. You’ll explore topics such as strategic marketing decisions, digital media strategies, consumer behaviours, brand communication, data analytics and societal impact.

Upon completion of the program, you’ll possess the credentials, professional knowledge and confidence to pursue diverse roles in various sectors and international contexts.

Join us in shaping the future of marketing leadership and making a tangible difference in today’s digital world.

If you have three years of relevant work experience, you may also be interested inour MBA program..

Accreditations

  • Association to Advance Collegiate Schools of Business (AACSB)

Courses include:

  • Strategic Marketing Management
  • Research in Strategic Marketing
  • Brand Communications in the Digital Age
  • Strategic Marketing Analytics
  • Consumer Behaviour
  • Digital Marketing
  • Marketing and Society

Research Areas & Fields of Study involved in the position

Position Start Date

Sep 2026