Business Analytics

With businesses increasingly relying on artificial intelligence and advanced analytics to understand and predict customer behaviour, optimise internal processes, and manage suppliers effectively, this Business Analytics course at Durham University prepares you to navigate and lead in this data-driven world. In a supportive, research-led learning environment, you will explore the complexities of big data, machine learning, and natural language processing, applying cutting-edge AI techniques to extract key insights and drive strategic decision-making.

Careersopportunities

Our postgraduate programs with a focus on employability fully equip you with the skills and industry insight to embark on a successful and rewarding business career.

The knowledge and understanding you develop reflect the Department’s values of sustainability, wellbeing and equality of opportunity across the globe.

You gain a combination of analytical and practical skills that employers value, such as independent thinking and problem-solving, and are able to enhance your people skills that are essential in business and much sought after by employers.

Courses include:

• Data Analytics in Action

• Learning from Data

• Managing Data Driven Innovation

• Natural Language Analysis

• Retail Analytics

• Data Analytics for Strategic Decision-Making