Marketing and the Creative Industries

  • //applyindex.com/wp-content/uploads/2023/11/United-Kingdome.png UK
  • University/Institute Name Queen Mary University of London
  • Attendance Type On Campus (Full Time)
  • Position Duration1 year
  • Application deadlineSep 2026

Position Details (Master's)

The Marketing and the Creative Industries program from Queen Mary University of London is designed to provide conceptual, methodological and strategic application of marketing theory in the creative industries.

The Marketing and the Creative Industries program from Queen Mary University of London focusses on fine and visual arts, theatre, dance, music, fashion, film, design, gaming and more. Students will develop insight into practical marketing and audience development for the arts and cultural sectors. The MSc is open to graduates of all disciplinary backgrounds.

What you'll study

You will have the opportunity to delve into subjects at the heart of the creative industries, including:

  • The administration of art and culture in the Global North and Global South.
  • Equality and diversity.
  • Ethical marketing.
  • Management and organisational studies.
  • Fundraising and finance.
  • Sustainability in cultural production

Courses included:

  • Dissertation Marketing
  • Marketing Management
  • Applied Methods
  • Creative Industries and Arts Organisation
  • Marketing Arts and Culture for Social Change

Research Areas & Fields of Study involved in the position

Position Start Date

Sep 2026