Digital and Social Media Marketing

Graduates who had previously studied marketing or general business, choose this Digital and Social Media Marketing program at University of Dundee in order to develop their career in this area and develop a stronger understanding of the latest trends.

Career

Those graduates who had never studied marketing / general business previously, use their new-found knowledge to launch careers in marketing or perhaps continue in a marketing role already. We have seen many graduates who have continued working in areas related to their undergraduate studies but now have stronger marketing knowledge.

You are demonstrating an interest in digital and social media marketing channels and approaches.

Graduates move into all size of business and across all sectors, including many who have launched their own businesses.

We offer a wide range of services to our students and those that take full advantage of them are the ones that ultimately succeed when searching for job opportunities.

Modules include:

• Marketing as Creative Practice

• Customer Experience Design

• Search Marketing

• Digital Asset Management

• Moving Up to Business

• Digital Marketing

• International Marketing Project

• Applied Marketing Research and Insight

• International Marketing Strategy

• Social Media Marketing