Marketing

The Marketing course at University of Huddersfield is designed to enhance your knowledge and understanding of marketing.

Key facts

It is relevant for you if you have already studied marketing as part of another course and want to continue to develop your specialist knowledge, or if you are new to marketing having studied a degree in another subject.

The course focuses on contemporary issues and provides the opportunity for you to put marketing theory into practice through the use of relevant case studies and projects.

• We have a vibrant and diverse student learning environment, with a focus on meeting the creative and analytical challenges posed by modern marketing.
• Key areas of study include Strategic Marketing Management and Contemporary Consumer Engagement.
• Further specialisation and an opportunity to pursue an area that interests you or which you are passionate about is available through your choice of multidisciplinary option modules and the research.

Courses include:

• Productivity Improvement
• Leading Managing and Developing People
• Artificial Intelligence and MobilitySociety
• Culture and Philosophy
• Strategic Management
• The Circular Economy and Responsible ResourceManagement
• International Finance
• Reward Management