morteza pool
Educations
List of Publications (Papers, Book Chapters, Reviews, etc.)
Effect of brand community commitment on loyalty and brand outcomes in Iranian Samsung mobile users
The Community-based Tourism Model of Mountain Villages with the Grounded Theory Approach (Case Study: Kojur District, Nowshahr County)
Modeling Community-Based Tourism in the Rural Areas of the Mountain Villages of Nowshahr City with the Grounded Theory Approach
Prioritization of entrepreneurial marketing dimensions a case of in higher education institutions by using entropy
List of Conference/Congress/Symposium Attendance
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presenter (2023)
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Investigating the impact of personal factors on the intention and environmentally responsible behavior of tourists
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Oral Presentation
Work Experience(s)
Sales And Marketing Specialist
Main Tasks:
o Marketing in Social Media
o Content Production
o Sales and Content Marketing Consultant
Research Assistance
Main Tasks:
o Market Research
o Writing reports and Designing Questionnaires
o Research Consultant
Advertising Market Research
Main Tasks:
o Writing Reports and Designing Questionnaires
o Research, Analysis and Formulation of Marketing and Advertising Strategy
Digital Marketing Specialist
Main Tasks:
o Instagram Marketing
o Content production and distribution
o Content Marketing for Different Companies
Teaching Experience(s)
Lecturer
Research Method in Tourism, Undergraduate
Lecturer
Tourism Marketing, Quality Management, Training course for technical manager of travel agencies offices
Lecturer
Principles of Service Management and Marketing, Total Quality Management, Tourism Research Methods, Consumer Behavior in Tourism, International Tourism Marketing, Postgraduate
Lecturer
Planning Principles and Methods, Comparative Studies of Tourism Policies, Acquaintance with Organizations related to Tourism, Undergraduate